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Success Story: Nestlé

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Perfect Store Project: Optimizing Point-of- Sale Management

About the Company: 

Nestlé is a multinational food and beverage company headquartered in Vevey, Switzerland.  It has grown to become the world's largest food and beverage company, offering a wide range of products including baby food, bottled water, dairy products, breakfast cereals, confectionery, and pet foods. 

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How SDG Group helped Nestlé

SDG modernized Nestlé's systems with a cloud-based solution, implemented predictive insights and automated alerts, and introduced a new governance and commercial management model, fostering a proactive, data-driven culture for improved point-of-sale management and competitive advantage.

Main Benefits

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Operational Efficiency: The application of advanced data analytics helped to streamline operations, ultimately enabling swift responses to emerging trends and challenges and boosting productivity.
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Improved Decision-Making: Real-time insights empowered sales teams to make informed decisions at the point-of-sale, enhancing customer engagement and boosting sales performance.
 
 
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Competitive Advantage: The implmentation of data-driven strategies optimized product assortments and inventory management, leading to increased market share and revenue growth.

THE CHALLENGE

Achieving a cultural transformation at Nestlé involved overcoming resistance to adopting a data-driven culture through extensive change management efforts. The project also addressed challenges related to integrating new technologies with existing legacy systems, navigating technical and logistical complexities seamlessly. Furthermore, ensuring sales teams were equipped with essential data utilization skills through targeted training was crucial for the successful implementation of these initiatives.
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THE SOLUTION

SDG proposed a comprehensive solution for Nestlé, modernizing their systems to a Cloud environment with cutting-edge technologies. They established a new governance model to maximize data utilization, integrating predictive models for insights like stock-outs and assortment compliance. An automated business alarm system was implemented to prioritize efforts effectively and enable faster responses. This transformation improved point-of-sale management by fostering a proactive, data-driven work culture. Additionally, a new commercial management model was introduced, enhancing Nestlé's competitive edge in the market.

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Discover how SDG Group helped Nestlè, a leading multinational food and beverage company operating in the fast-moving consumer goods (FMCG) sector.

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